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Organizational Thought Leadership Blog

Read our advice for organizational thought leaders.
OrgTL Canvas – Allies and Ambassadors

If you want to take #thoughtleadership to #scale, you’re going to need help that goes beyond the walls of your #organization. Our new Leveraging Your Org’s Thought Leadership…

OrgTL Canvas – Target Avatars

Many organizational #thoughtleaders can generate a list 📝 of people who need your #insights by name, role, industry, and organization. 📝 Or, if you don’t know their…

OrgTL Canvas – Talent

As an organizational #thoughtleader, You’re surrounded by talented, capable folks With big ideas 💡 and lots of #experience. 🔆 You may have noticed the technical expert…

OrgTL Canvas – Teamwork

I’ve talked quite a bit about the #OrgTL Canvas, part of our new whitepaper, Leveraging Your Org’s Thought Leadership. It’s a #framework created to help #organizations create strong #thoughtleadership strategies –…

OrgTL Canvas – Content Library

I’m so excited to share more about our new whitepaper, Leveraging Your Org’s Thought Leadership, or, as we call it informally, the #OrgTL Canvas. It’s a #framework created…

OrgTL Canvas – Core Idea

An #idea 💡 isn’t a book. It isn’t a white paper. 📄 And it’s not a research study. A Core Idea is a #thoughtleadership #insight that’s been distilled…

OrgTL Canvas – Business Drivers

Recently, my partner Peter Winick and I created a new white paper, Leveraging Your Org’s Thought Leadership, which we often call by a simpler name –…

OrgTL Canvas – Desired Outcome

Recently, my partner @Peter Winick, and I wrote a new white paper, Leveraging Your Org’s Thought Leadership, which we call “The OrgTL Canvas.” The #OrgTL Canvas…

OrgTL Canvas – The Three-Legged Stool

At its heart, an effective #thoughtleadership #strategy begins with alignment around three key stakeholders. Surprisingly, we’ve seen #organizations struggle with each of these criteria. 😵‍💫 (Often, with two…