I ask #thoughtleaders this question a lot: Are your ideas too complex? Imagine that you’re at coffee ☕with a good friend, who is also a seasoned #business person….
Content Strategy
An idea 💡 without a platform is like a rock star without a stage. 🎪 It’s not going to be seen by many people….
Good thought leadership is evergreen. And yet it must adapt to topics of the day. Simply put: you can’t be stubborn. What topic is…
Today, the parable of the “idea factory” run amok: Imagine, if you will, a small manufacturing company 🏛️that produces square blue widgets 🟦. They…
The best thought leadership content has “onion skin.” 🧅 The deeper you go, the more wisdom it offers. But here’s the big question: “Will…
We all have the capacity to work magic. And yet, many of us overlook our potential. When I face challenges that give *me* nightmares…
Using thought leadership to compete on a higher level. An interview with Heather Dondis about thought leadership’s value in market competition. Traditionally, great marketing…
Thought leadership isn’t about being popular. It’s about embracing your irrelevance. Here’s the reality. Your biggest insight — the one you’re most proud of…
💡Thursday Thought Leadership Challenge💡 Introduce your idea like it’s a participant in a Zoom call. You’ll be surprised at what you learn. Imagine we’re…
When someone announces that they are a thought leader — three questions *immediately* pop into my head: ❓”To whom?” ❓”For what topic?” ❓”When?” Because…