Good thought leadership is like bright plumage. A bird’s bright plumage and fancy feathers signals that it is healthy and has sufficient resources. In…
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Is your thought leadership seaworthy? 🌊 A lot of orgs put insights out into the world and assume it will sail swiftly⛵ to the…
Forget “one size fits all” messaging — narrowcasting outperforms broadcasting. Instead of broadcasting your ideas on every wavelength, 👀Find your target audience 💯create relationships…
The world needs better ideas. So how can we accelerate 👟 the process? 🦥 Sometimes the best ideas move slowly. 🐇Meanwhile. other ideas scamper…
“Is Thought Leadership a numbers game?” Sherene Strahan asked me this question this morning. And it’s worth a longer look. She asked: “Does someone have…