I want to talk about the profession of thought leadership. Something that only exists as an emerging idea.đź’ˇ Over the past years, organizations have…
Bill Sherman
How do you package your ideas? 🍣 Fresh thought leadership is tastier. 🥫 Canned ideas scale better (and lasts longer). Let me explain. The…
How do you get your org’s thought leadership out to the world? No, I’m not talking formats—podcasts, whitepapers, videos, etc. I’m talking about strategies….
I’d bet there’s not a child in the world who says, đź“Ł “I want to be a thought leader when I grow up!’ Every…
People have personal brands. Your thought leadership insight has _____________. Orgs have corporate brands. What goes in the blank? An idea’s brand isn’t the…
In thought leadership, it’s important to welcome criticism. In fact, it’s a good idea to seek it out. đź‘€ Here’s why. If you want…
Adding a human side to research data. An interview with Manish Bahl about merging traditional market research with human insights. Do you know why…
How often do you go where the sidewalk ends –either recreationally or professionally? When most people think Las Vegas, they usually think of a…
The lighter the idea — the easier it is to take flight. That’s the paradox of #ThoughtLeadership. Ideas are not born with wings and jet…
Does your org promote “content insecurity?” Many individuals struggle with “content insecurity.” They have a really good raw idea. But they keep it quiet…