Here’s one of my favorite thought leadership conceits.🤔💭
One way to measure an idea’s quality is through its potential impact.
In thought leadership, ideas are like buried treasure 🏴☠️. But most thought leadership practitioners struggle to evaluate the quality of their own ideas.
Is the idea a flawless gem of great value 💎💍 or is it just a piece of cut glass?
🎮 I’ve been a video-game player most of my life. 🕹 There’s a conceit in gaming that instantly tells you the relative quality of an item—whether its common junk that’s best sold to a vendor or a precious, super-powerful item. ⚔
In the world of thought leadership practice, we lack a way to classify the quality of ideas. So, I borrowed the concept of a videogame “loot drop table.”
One way to evaluate the quality of ideas is to look at their actual (or potential) impact.
🥇 Are your ideas Uncommon?
⚔ Or Legendary?
This graphic ⏬ takes the six standard levels of “loot quality” and applies those concepts to thought leadership ideas. Apply it to your ideas, junk the sell-loot, and treasure the legendary ones! 🥳🎉