Using Thought Leadership to Inspire and Inform Others About Science
An interview with Jayshree Seth about advocating for science and inspiring others to get involved.
Today’s guest on our podcast is Jayshree Seth, Chief Science Advocate at 3M. Jayshree works to raise awareness and appreciation of science and how it aids us in our everyday life. Her first book, The Heart of Science: Engineering Footprints, Fingerprints, & Imprints furthers conversation around science advocacy, thought leadership, and inclusive progress.
In one of our most fascinating conversations to date, Jayshree shares the process she uses in the lab, and talks about the similarities between that process and the ones great thought leaders use. Through analytical thinking and empathy, she determines what people think about science, where the gaps and barriers are, and ultimately, how to overcome them.
One challenge of working in a scientific field is overcoming the stereotype that scientists are elitists; unrelatable and hard to understand. Changing people’s perspectives on science is a huge task, and one that Jayshree is tackling on multiple fronts. Today, she talks about how her podcast series, Science Champions, speaks to educators and young students about science – in terms everyone can understand. She was also featured with other scientists in the documentary Not the Science Type, shattering stereotypes and inspiring young women and minorities to get involved in STEM.
Jayshree fights “science apathy” by focusing on science’s relevance to everyday life. By giving her work a human context, she is able to inspire, inform, and influence those around her to action. Today’s chat is a great one, and we hope all of you are inspired to listen in!
Three Key Takeaways:
- Thought Leadership needs to identify people’s problems, find the gaps, and develop methods to solve those issues.
- If you are going to advocate with thought leadership, you need to be passionate as well as informed.
- Mentoring is an important part of thought leadership. Our experience and hindsight can help others avoid or overcome essential challenges
And if you need help scaling organizational thought leadership, contact Thought Leadership Leverage!